Purchasing a hot or iced coffee from Tim Hortons today will help send kids to camp.

It’s Tim Hortons Camp day!

All proceeds from those purchases are donated to Tim Hortons Foundation Camps.

Since 1974, Tim Hortons Foundation Camps has supported over 315,000 youth through its multi-year development programs at its seven Tims Camps,  at no cost to the youth or their families.

Since 1991, over $236 million has been raised in Canada and the United States.

Last year alone, over $12 million was donated.

Camp Day was kickstarted in 1987 by 58 restaurant owners in Atlantic Canada who donated 24 hours of sales to the Tim Horton Children’s Camp in Tatamagouche, N.S. The initiative expanded across Tim Hortons restaurants in 1991.